Reporting and Analytics

The Sentinel email service provides you with real-time reporting that lets you instantly see the effectiveness of every campaign you send. Go beyond just opens and link clicks - measure your sales, responses, and ROI.

Just don't get overwhelmed by all the data...

Within minutes of sending your newsletter, you'll start receiving statistics in a range of reports that show you exactly how your campaign is performing. Track how many people opened your email, who opened it, who forwarded it to a friend, what they clicked on, or who unsubscribed, bounced or marked it as spam. 

Drill down as close as you'd like

Our reports makes it easy to drill down to the subscriber level and see a timeline of exactly what they did with your email.

Want to know more? Track and analyze your lifetime history with that subscriber. Which campaigns did they open, what links were they interested in, how many times have they forwarded my emails?

All this and more is at your fingertips for every subscriber in your account and is updated in real-time.

Compare your month-to-month performance and spot trends

Statistics like open and click rates are useful for each campaign, but it’s when you start comparing results over time that data really shines. By looking at trends, our compare campaigns report makes it easy to see exactly what is and isn’t working in the emails you send.

By comparing stats like opens, clicks, bounces, unsubscribes and even spam complaints, you can quickly see what content your subscribers find relevant, and just as importantly, what they don’t.

Powerful Reporting Tools

Google Analytics
Automatic Google Analytics link tagging to easily track your sales and conversions.

Forward to a Friend
Track viral activity by seeing exactly which subscribers forward on to a friend.

Compare Campaigns
Spot trends by comparing opens, clicks and more for multiple campaigns at once.

Link Clicks
Learn what subscribers are interested in by which links were popular, who clicked.

Bounces
See who bounced and why, and we’ll figure out if we should try again or remove.

Unsubscribes
We make sure you don’t accidentally try and send to them again in the future.

Spam Complaints
Integration with Yahoo!, Hotmail and more mean we can report on complaints.

Export to Excel
Export all reporting data to Excel for offline storage or further analysis.

Activity Timeline
See your complete history with every subscriber in a handy timeline.

Top Notch Delivery
Authentication, relationships with ISP’s and more ensure your emails are delivered.